Generational Wealth for Women of Color with Lissa Prudencio Artwork

Women & Money: The Shit We Don't Talk About!

"We will never solve the feminization of power until we solve the masculinity of wealth." - Gloria Steinem. On this podcast, we're going to call out those ways that women are consistently left behind financially. But most importantly, how women can help themselves. Join hosts Barbara Provost & Maggie Nielsen as they help you navigate the ins and outs of financial independence so that you can be financially fearless. They'll connect you with helpful resources and compelling stories from women all across the country. Whether it's buying a house, preparing for retirement, dealing with divorce, there won't be a single question off the table. Maggie is a partner and Barbara is the founder of Purse Strings, a two-part model that's all about providing women the tools and resources they need to help them learn and understand what they need to know to make good financial decisions. And they help connect women with attorneys, financial planners, realtors, and many other financial professionals who have the expertise and desire to serve the female market. Women & Money: The Shit We Don't Talk About can be your place for tools, resources, education and a place to ask the important questions on your mind (or even better, the - you know - you aren't talking about). Find out more about Purse Strings by visiting https://pursestrings.co/ and we can't wait to connect with you on the podcast!

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Women & Money: The Shit We Don't Talk About!

Generational Wealth for Women of Color with Lissa Prudencio

January 17, 2025 • Barbara Provost & Maggie Nielsen

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In this episode, we welcome Lissa Prudencio, a personal finance expert, certified financial planner, and accredited financial counselor, and the Founder of Wealth for Women of Color, who transitioned from the tech industry to finance to help women, especially women of color, learn the foundations of money and build wealth.

Lissa discusses the importance of consistently learning about finances, especially in an era where advice is abundant but often contradictory. She emphasizes the need to find financial voices that resonate with you and guide you toward informed decisions. One key topic Lissa covers is generational wealth—explaining what it is, why it’s crucial, and how to start building it.

This conversation also touches on the significance of estate planning and working with financial professionals, such as accountants and lawyers, to protect and grow your wealth. Lissa shares her experience volunteering with Savvy Ladies, a nonprofit offering financial coaching to women, and the impact it has had on her understanding of financial empowerment.

If you’re looking for practical tips to take control of their finances, including how to navigate complex financial systems and make sound financial decisions that will benefit future generations, this episode is for you!

Episode Highlights

00:17 Lissa's Career Transition to Finance

00:57 Personal Finance Journey and Lessons

05:12 Mindset Shifts and Financial Education

08:51 Challenges Faced by Women of Color

23:03 Building Generational Wealth

27:09 Conclusion and Final Thoughts

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Got a unique financial story to share? Whether it’s about crushing debt, building wealth, an unexpected windfall, or just a wild money moment, we want to hear it! Or are you a professional who helps women with money? If you’re a financial coach, attorney, CPA, or work in any area that empowers women financially, we’d love to hear from you, too! Your story could inspire our community of women. Fill out our intake form here!

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People on this episode

Barbara Provost

Host

Maggie Nielsen

Host